Staff Spotlight

Richard

Marketing Manager

As Marketing Manager, Richard heads up our training and product marketing activity, working closely with the design and consultancy teams to create new promotional materials and organize industry events.

I went to University a bit later at the age of 22 to study Journalism & Creative Writing at Roehampton in South-West London. The course was a good mix of the serious - the theory and best-practice procedures behind newspaper reporting - and the creative, such as poetry, short-story writing and songwriting modules.

I then went on to do a Masters in Magazine Journalism at Kingston University. This was a really hands-on course that involved making the monthly student magazine, as well as placements at the Guardian and Champions League football magazine. It also included useful modules in Photoshop, writing and laying out webpages as well as designing magazine covers etc.

My first role after graduating was as a copywriter for a property insurance company in West London, the position sat within the marketing department. Marketing was not really an area I knew much about or had considered as a career path, but I found it was a good match for my skills and the role gave me a good grounding in all areas of it, plus an understanding of concepts such as SEO (search engine optimization) and basic coding skills.

In my previous role, I was fast-tracked to Marketing Manager after a couple of years. The current incumbent left and they wanted to appoint internally rather than externally. However, the stress and hours became too much for me at a relatively young age and I found that I was no longer finding time to do the aspects of the job that I really enjoyed – writing articles, working on the website, and closely with the design team. I decided to take a backwards step and apply for Marketing Executive jobs elsewhere.

To be honest, I knew very little about psychometrics, or the world of assessment, when I saw the advert for Saville Assessment, but I liked the feel of the company and the people I met at interview; the role seemed like a perfect opportunity to get back to enjoying what I enjoyed doing and it was absolutely the correct decision to make!

I am currently Marketing Manager, heading up our product and training marketing, liaising with the consultancy team to ensure they have everything they need to pitch and promote our products, ensuring our website is regularly updated, overseeing advertising campaigns, and working with our design team to create new promotional materials etc.

I really enjoy getting stuck into marketing new products, working with different people across the business and researching and writing articles.

I am also part of the fundraising team, which puts on regular activities and initiatives to raise money for some great causes, which is fun and rewarding.

I have been here nearly six years now. I started off as a Marketing Executive, mainly looking after our SEO, web presence and Google Ads (all areas I’m still in charge of today), but the role has evolved over the years to helping to organize events, exhibitions, creating mailers and web pages, writing articles and helping with our social media activity.

I progressed to Marketing Manager in early 2023 after an internal shuffle and am glad to have been recognized as having the experience and potential to be able to step up and do it.

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Richard

Marketing Manager

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